Category Archives: Ads

FuelWatch ad: the future is f***ing expensive

This commercial takes the p**s out of the government’s FuelWatch scheme. Made by GetUp to make the point that we need long term planning for a sustainable transport system.

Watch the FuelWatch commercial.

And now time for an ad break …. (animators get political)

A compacted view of what commerce is doing to the planet.

Actually, I do have a Commerce degree, and I have worked in the corporate world, but this commercial is pretty good and pretty telling.

But it doesn’t have to be like this. If business worked more like nature (in a cyclical instead of linear way), we’d all be better off. Check out the ‘Ecology of Commerce’ by Paul Hawken for more detail on how and why. And there are businesses which are right now learning from nature. Interface Carpets is probably the most well known.

I intend to feature this kind of new entrepreneurship on The Show this year.